Laura Aleksandravičė

Laura is the Founder and Manager of Influenceriai.lt, the largest specialist influencer marketing agency in the Baltic States. Laura came up with the idea of founding the agency while working as the Marketing Manager of the Adidas and Reebok brands for Lithuania and collaborating with a group of celebrities, athletes and bloggers. At the time, the word “influencer” was not yet universally used in Lithuania, but the need for professional services and expert knowledge in this field of advertising was increasingly growing.

In her course, Laura shares practical experience based on her global practice with local and international brands in the Baltic countries.

The agency provides influencer and ambassador marketing services for the following Baltic brands:

Lidl Lietuva, Huawei, Pieno Žvaigdės, Aprangos Grupė, Vilniaus Pergalė and Omniva, among others. The agency works with more than 350 different influencers and content creators every year, and is proud to represent 9 talented content creators from Lithuania, including Naglis Bierancas, Paulius Mikolaitis and Rolandas Mackevičius.