Rokas Steponavičius

Rokas is a Creative marketing strategist and team lead specialising in performance marketing, ad creative and D2C product marketing.

At Orbio World, he leads the creative team and oversees advertising creative strategy for both existing and new products. His work spans the entire creative process, from product positioning and identifying compelling sales angles to developing static and video ad concepts, creative planning and performance analysis.

For Rokas, great advertising is about more than just capturing attention. It is about turning creative ideas into effective, profitable sales tools. This is particularly relevant today, as artificial intelligence and process automation are fundamentally transforming the possibilities of product development, ad creation and creative testing.