Students of Advertising Creativity 2.0 will finish the course not only with a strong portfolio but also with essential skills in strategy, execution, and creative mastery.
Creativity in advertising 2.0
In 2024, we introduced the Advertising Creativity course for the first time, based on the Madrid model: you spend the whole day learning, dissecting briefs, and over six months, you build a strong portfolio. Then you cross your fingers and start looking for work in agencies.
Times have changed, as have the school and the advertising industry, so even after a few years, the course couldn’t remain the same. This year, it’s been updated, expanded, and improved to meet today’s market needs. It will prepare you to work in agencies, companies with in-house creative teams, start-ups, or independently.
Duration:
6 months 3 times per week
Location:
Cyber City (Švitrigailos 34)
Language:
English (if we have foreign students)
Price:
from 4950 EUR
What will you learn?
Creativity techniques
Conceptual thinking
Copywriting
Art Direction
Integrated campaigns
Audio, photo and video manipulation
Art direction
Pitching
Craft
Photoshop
Photo, video, audio
Digital
AI
Teachers
All of our teachers are advertising professionals with many years of experience working for the best Lithuanian or foreign advertising agencies, or even managing these companies. You will learn from creative managers, copywriters, art managers, senior creatives and strategy managers. They will do their best to make you feel like you are all working together at the same agency.
Rimantas Stanevičius
Creativity in advertising 2.0 | Creative Performance | Brand manager
Milk | Creative Director
The Psychology and Communication graduate Rimantas is probably the most experienced advertising creator in Lithuania. Under his leadership, Milk was repeatedly awarded the title...
Tomas Bartninkas
Brand manager | Practical Marketing | Creativity in advertising 2.0
TRUTH. | Strategist
Strategist (McCann > TRUTH.), Associate Professor (VU), Historian (Bumblauskas’ friend), Speaker (when invited), Adviser (when paid), Founder and Guide (Beer Library), Ham’s best friend...
Stefanija Jokštytė
Creativity in advertising 2.0 | Creative Performance
Meno komunikacija | Creative Director
Stefanija has been juggling words in the advertising business for over a decade now. She spent seven years at the Not Perfect | Y...
Mantas Velykis
Creativity in advertising 2.0 | Digital communication
Havas Creative and SOMA agency | Creative Manager
He began his career by creating some of the first social media profiles for Lithuanian brands. Later, he started developing campaigns that pushed the...
Audrius became interested in the world of advertising after watching the film “€ 14.99” many years ago, as he was fascinated by the free...
Our Head of Creativity in Advertising course, Antonio took his first steps in the field of advertising as a copywriter at Leo Burnett Lima,...
Clare McNally
Creativity in advertising 2.0 | Creative Performance
McNally Unlimited | Creative Director & Copywriter
Clare McNally, the head of How to Create a GOOD Brand course, works with talented creatives to create fun, flexible and long-lasting branding platforms.
Evelina started her career path at The Atomic Garden creativity in the Advertising course. She joined Milk right away, before later settling at the...
Tomas is one of the most professional fashion and advertising photographers in Lithuania. He is the founder of Ciklopas, a photography studio and one...
Jonas is currently working on advertising and music video projects in Lithuania. Previously lived and worked in Berlin, where he worked with the music...
Jonathan has spent several years successfully working at the strategic planning agencies Saatchi & Saatchi London and Abbott Mead Vickers BBDO.
Daiva Plauškaitė-Camacho Andrade
Creative Performance | Creativity in advertising 2.0
Ogilvy Vilnius | Head of Strategy and Research Department
Daiva Plauškaitė-Camacho Andrade has many years of experience in the field of market research. A few years ago, Daiva joined the Strategy and Research...
After graduating from his Graphic Design studies at the Vilnius Academy of Arts, Marius started his career as a graphic designer, then later entered...
Before turning to advertising, Gabrielius spent 10 years working at several radio stations as a DJ, music editor, news editor and programme director, as...
Head of the BURGA brand and a strategic expert with international experience in the advertising industry. With a career spanning over 15 years, he...
Ugnius began his advertising career working on smaller BTL advertising projects and events, which, after a few years, started to feel limiting. Driven by...
After finishing his political science studies, Arnas decided to pursue advertising, realizing that solving people’s problems was more interesting when spending corporate money rather...
Marius – a strategist raised in creativity. From radio and cultural journalism to creative work at agencies like TBWA and DDB, and later leading...
Aurimas – possibly the only real tornado in Lithuania. He’s been spinning in the advertising world for 17 years now, so if anyone knows...
Aistė’s work and interests have always revolved around the intersection of pop culture, creativity, and business. For the past seven years, she has been...
In 2015, he graduated from Vilnius College of Design, so technically Mykolas can be called a graphic designer with over 10 years of experience....
Benefits
Fixed-team projects are becoming increasingly rare, and sometimes you are your own team. That’s why the new course is more individualized, giving you the chance to work with different people on various tasks. The course will prepare you to work in agencies, companies with in-house creative teams, start-ups, independently, or as content creators.
STRUCTURE
The course is organized into three main modules: Strategy, Creativity, and Execution. Each module is made up of its core components.
STRATEGY
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Positioning
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The brief and briefing methods
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Research and insights
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Communication trends
CREATIVITY
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Creativity
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Insights and concepts
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AI tools
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Creative techniques
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Copywriting
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Formats and channels
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Spontaneous creativity
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Social media
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Content creation
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Promo vs. brand image
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Activations vs. integrations
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Pitching
EXECUTION
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Art direction
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Typography
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Key visuals and reproduction
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Visual hierarchy
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AI visual and video tools
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Online tools
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DIY photography
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Photography for large campaigns
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DIY video
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Video for large campaigns
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Sound in advertising
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Idea execution
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Cost expectations vs. reality
PRACTICAL EXPERIENCE
Knowledge gained in the course will be reinforced through hands-on practice:
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Three off-site creative sessions, similar to “Creative Brief Contest” or “Young Lions,” but closer to home—and all included!
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Three visits to agencies or companies
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One month of creative practice
INTERNSHIP
At the end of the course, the school will help secure a one-month internship at an agency, studio, or start-up. Graduates will receive a diploma, and the top performers will also receive a recommendation.
Get detailed course programme!
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Is this course for me?
Kursas Creativity in Advertising skirtas tau, jeigu
- dream of becoming a creative, copywriter or art director;
- are looking for a real opportunity to enter an advertising agency;
- Want to unleash your creativity and use it both in life and in your professional activities;
- want to improve your creative advertising skills.
Creativity in advertising 2.0
Duration:
6 months 3 times per week
Location:
Cyber City (Švitrigailos 34)
Language:
English (if we have foreign students)
Price:
from 4950 EUR
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Address
Švitrigailos g. 34, Vilnius (Cyber City)
Phone
+370 666 11233
Email
info@atomicgarden.lt
Aivaras
Head of the School
Sandra
Project Manager
Justė
Community Coordinator