The school of advertising & marketing

Despite the name, most courses available in the Lithuanian market still focus on the delivery aspect and cater primarily to Project or Backlog Managers, rather than true Product Managers. These were different—covering the entire range of Product Management activities from A to Z, with a strong emphasis on the most important aspect of Product Management – “Product Discovery.” Professional teachers + a well-balanced mix of theory and practice + curious and motivated participants = courses were useful not only for beginners, or those looking to start their careers in Product Management, but also those already working in the field and willing to learn some new stuff. Another advantage – it was a great place to meet professionals in the PM area and discuss your daily challenges.

The Atomic Garden is a first-class ticket to the advertising industry. When I had already made the decision to study here, I decided to take part in one of the school’s creative sessions. Winning a scholarship unexpectedly brought about even more motivation. I was familiar with the world of advertising in the past, so I believed it would be a quick refresher. I’m happy I was wrong. The Creativity in Advertising course, where the cutting-edge industry knowledge and creative subtleties are shared by teachers of international level, will instill a sense of responsibility and discipline and most likely will guarantee you a job in advertising.

At this school, you receive not just knowledge but also motivation from your peers. The classes aren’t a rigid framework: you engage as much as you desire and as much as piques your interest. Ultimately, everything hinges on the level of effort and dedication you invest. It’s wonderful to have ample freedom, with no repercussions for incomplete assignments, and the staff here are consistently eager to assist. I appreciate that!

For me, the course started at the same time with my new role as a Product Manager. This allowed me to put what I learned during the course into practice. The structure was well thought out, with an introduction and then delving into different areas. The teachers were experts in their respective fields, highly skilled and capable of adressing any queries, all the while making the 2-hour session seem like just 30 minutes. I also appreciated that the whole course was in English and all the course members made a great effort to maintain English communication throughout the course. Since everyone is eager to step into product management, the course is a great opportunity to connect with like-minded people and expand your professional network. The course provided a strong foundation for my future role. Now it’s on me to check back on the slides sometimes and remember all the strategies, dos and don’ts. In case you’re still hesitating, sign up now.

It was a real school of contemporary life. As I hadn’t been involved in advertising before, this gave me a basic understanding of the threads that go into one or another type of advertising and the kind of material that can be produced from a single sentence of a task. Our brain is an unstoppable machine if you just let it work. I have seen it hundreds of times. You can generate lots of innovative ideas that change people’s perceptions of what has been normal for them. And this, strange as it may sound, can be achieved even through the most concise, one-word advertisement. All you need is the creativity to find it.

In short, the course gave me the courage and the understanding that I can try and make mistakes over and over again, but that it only makes me more creative and productive. Not just at work, but also in my life.

I had long been dreaming of working in advertising, but I was lost, distracted and wandering around in circles. The Atomic Garden fundamentally changed the course of my life by helping me harness my scattered creativity, introducing me to the colourful world of advertising and giving me the opportunity to learn from the coolest teachers. In addition, my dream came true – after finishing the Creativity in Advertising course, my teacher Rimantas Stanevičius invited me and my creative partner to join the creative team of Milk agency.

The experience and knowledge gained at The Atomic Garden school is unique and invaluable – it helps you not to get stuck in the creative process, to believe in yourself and to always find a way out. Being a creator is not easy, but I say THANK YOU for the opportunity to engage in it every morning.

How to Create a GOOD Brand is a complex, consistent process, where theoretical knowledge obtained outside the textbook is immediately applied in practice. Professional and inspiring teachers have been sharing their insights and experiences through a continuous, lively discussion. I would liken the full-course trip to an expedition, the intensity of which exceeds the limits of your comfort, it is a bit uncomfortable, you get lost, and the weather conditions are not always favorable. However, by not losing sight of the goal and walking with experienced guides, you will unconsciously reach your summit, which redeems everything.

I can only say one word about The Atomic Garden Vilnius – amazing! To be honest, when I decided to come to this school, I did not expect to learn that much. My main goal here was to get to know people in the industry. I had a strong opinion that creativity cannot be learned, because it is either given to you or it is not. But, oh man, I was wrong. There are layers of strategies, inner things, concepts and techniques that lead you to creating good advertising. Not only did I meet really interesting teachers and students, but I also experienced the most interesting lectures. All of my expectations were exceeded. What is more, I got my dream job at one of the best advertising agencies in Lithuania.

I started training at The Atomic Garden Vilnius as soon as I returned to Lithuania after several years abroad. To be honest, at the time I had no idea of what I wanted to do here and in what field I wanted to work. Having worked in fashion and journalism before, the world of advertising seemed like the right fit for me, so I decided to give it a go. Apparently, my goal was to acquire the knowledge and skills necessary to work in an advertising agency. However, although I later realised that I was more suited to other activities, the knowledge and skills I acquired here are still vital in my daily work.

… when you see an elderly supermarket cleaner who seems to be typing something on her phone, but when you get closer you see that she’s just putting on a pair of rubber gloves, you stop for a moment and you realise the differences between generations, the influence of social networks, changing habits, addictions that can easily be transformed into a new advertisement, and then you remember what your teacher said: life comes first, so you stop, you put an idea somewhere in your head for the future, but what can you do when after this course your perception completely changes, so you work every moment, and your thoughts are just one long sentence, full of ideas and insights that never end…